zRank, where z stands for zero, is "one" number for measuring the social, economic, and environmental impact an idea, person or group has on life and happiness. The goal of zRank is to help us focus on the most important ideas and establish a quick and easy way for people to determine the wisest ideas, people and groups to support socially, economically and politically.  Those ideas, people or groups with the highest positive zRank will be those that the public and experts agree have the greatest potential positive impact on life and happiness; those with a negative value have a converse impact.

“People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other good idea” - Steve Jobs (1955 - 2011)